I design mobile & web apps that are engaging and delightful to use. With over 7 years of experience, I've designed for startups & established players, contributing for both B2B and B2C businesses. I approach design methodically, meticulously, and with confidence in my taste. Currently at GradRight I'm leading the design team for a 0-1 product development that aims to fulfil business goals.
Philips
Vistara Airlines
Paypal
Inspera
Saint Gobain
GradRight
Berger Paints
Tata Consultancy Services







SELECTED WORK

Startup / Cupido
Mobile App that connects to smart bag via IoT

Conceptual / Self
Offline digital payment in Google Pay app (India)

Edtech / Inspera
Reworking on webapp UX with modernised UI and features

Healthcare / Philips
Webapp & mobile design for patient monitoring systems
Product
Design Research
Prototyping
Working on game changing technologies for healthcare systems, I worked on multiple projects with Philips that were cloud based B2B2C SaaS products, currently shipped and are being used by Hospitals and Patient Monitoring Systems.
ABOUT ME
As a child, I loved taking my toys apart, and solving the problem of putting it back together or making a model of car or a plane I saw on the Discovery Channel out of those parts. Fast forward now, I practice breaking apart of constructs, concepts and business goals, solving problems as a designer. Inherently, I'm a very curious person and love to know how the world works.
I did my Bachelors in Industrial Design from National Institute of Design, Ahmedabad. My dad trained me in classical music when I was young and over the years, I have developed a keen interest in Electronic Music. I'm currently channeling my musical inlcinations by re-learning synthesiser again. Apart from my creative pursuits, I enjoy formula 1, karting, traveling, driving, cooking and engaging with new culture and people.
"If I were to guess, I'm probably a music producer in a parallel universe."